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May 8 2007, 10:57 AM EDT KevinSugrue
 
 edit 56 words added
Change: The net percentage of the target audience to have seen at least one exposure (viewing) of a particular programme or advertisement. For TV ad campaigns,   View changes from previous version. (Word count: 56)
May 8 2007, 10:56 AM EDT KevinSugrue
 
 create No content added or deleted.